Njeri

Position: Lecturer
Qualification/Title: PhD in Business Administration (Strategic Management). 
Department: Business Administration
Contact Address: P.O box 43844-00100, NAIROBI
Area of Specialization: Strategic Management
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  • Research Interests

    • Strategy Formulation and Implementation
    • Leadership and Firm Performance
    • Knowledge Management
    • Organizational Development
    • Employability, Innovation, and Creativity

Refereed Journal Publications

  1. Boru, T. Y., & Njuguna, V. N. (2025). Strategy implementation practices and service delivery in selected health facilities in Marsabit County, Kenya. International Academic Journal of Human Resource and Business Administration, 5(2), 1–15.
  2. Wanderi, L. W., & Njuguna, V. N. (2025). Individualized consideration’s effect on improvement of performance at the Nyandarua County Assembly in Kenya. Reviewed Journal International of Business Management, 6(1), 65–74.
  3. Adaji, A. M., & Njuguna, N. (2024). Cost leadership strategy and performance of pharmaceutical firms in Nairobi County, Kenya. IJARKE Business & Management Journal, 6(4), 96–102.
  4. Maina, A. K., & Njuguna, N. (2024). Fraud management strategies and performance of medical insurance providers in Nairobi City County, Kenya. IJARKE Business & Management Journal, 6(2), 76–83.
  5. Otera, P. M., & Njuguna, N. (2024). Generic strategies and performance of selected fashion companies in Nairobi City County, Kenya. Journal of Strategic Management, 4(1), 1–15.
  6. Ondiek, C., & Njuguna, V. N. (2024). Strategic intent and performance of Airtel Kenya Limited. International Journal of Business Management, Entrepreneurship and Innovation, 6(3), 52–64.
  7. Katsenga, I. D., & Njuguna, V. N. (2024). Strategy implementation practices and performance of state corporations: National Health Insurance Fund. International Journal of Business Management, Entrepreneurship and Innovation, 6(3), 93–105.
  8. Wanjiku, E. M., & Njuguna, V. N. (2024). Strategic planning and service delivery at Kenya Power Headquarters. Journal of Business and Strategic Management, 9(6), 1–13.
  9. Mule, C. M., & Njuguna, N. (2024). Resource allocation change management practice and performance of Kenya Revenue Authority. Journal of Business and Strategic Management, 9(4), 1–19.
  10. Additional refereed journal publications (2015–2024) covering strategy implementation, strategic management, change management, organizational performance, competitive advantage, diversification strategies, balanced scorecard, leadership, and organizational development.

Total Refereed Journal Publications: 22


Refereed Learning Modules

  1. Management and Organization Theory (BBA 055). Kenyatta University Press, 2020.
  2. Principles of Management (BBA 102). Kenyatta University Press, 2020.
  3. Organization Behaviour (BBA 200). Kenyatta University Press, 2020.
  4. Organization Theory (BBA 300). Kenyatta University Press, 2020.

Refereed Conference Paper

  1. Njuguna, V. N., Ochieng, I. E., & Onyuma, S. O. (2014). Effects of Generic Strategies on Competitive Advantage: Evidence from SMEs in Nyahururu, Kenya. Presented at the Laikipia University 2nd International Conference: African Universities—Crises, Transformation and Opportunities, Nyahururu, Kenya.